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Disposition Comparison Details

Provides details of how leads have changed dispositions over time. Often a lead will be called multiple times during a Campaign. Each time the leads disposition may change as a result of the call. The Disposition Comparision report provides summary details on how disposition counts have changed between two dates.

Intended Use

Provides a Campaign Manager with the ability to measure how a complex campaign is progressing towards a target. Many Campaigns require a number of interactions with a customer before a sale is made. For these type of campaigns each lead may transition through several stages which are each marked via a different disposition code. The comparison report gives a Campaign Manager a means to see how these transitions are progressing.

Filters

  • From (date)
  • To (date)
  • Allocation
  • Disposition
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