Overview
Provides details of how leads have changed dispositions over time. Often a lead will be called multiple times during a Campaign. Each time the leads disposition may change as a result of the call. The Disposition Camparision report provides summary details on how disposition counts have changed between two dates.
Intended Use
Provides a Campaign Manager with the ability to measure how a complex campaign is progressing towards a target. Many Campaigns require a number of interactions with a customer before a sale is made. For these type of campaigns each lead may transistion through several stages which are each marked via a different disposition code. The comparision report gives a Campaign Manager a means to see how these transitions are progressing.
Filters
- From (date)
- To (date)
- Allocation
- Disposition